Bright Side of News
En af IT-medieverdenens store personligheder, journalisten Theo Valich, lancerede i går et helt nyt IT-websted kaldet The Bright Side of News – eller forkortet BSN*. Theo Valich er tidligere skribent fra Tom’s Hardware og The Inquirer, hvor hans historier er blandt de absolut mest læste.
Formålet med the Bright Side of News er, at være først med en række eksklusive historier fra den globale IT-verden, såvel som at overføre kvaliteten og de “skæve” vinkler, du kender fra trykte IT-medier, til onlineformatet. BSN* vil ligeledes satse på, at være forbrugerens vagthund på det komplekse marked, hvor der skal bygges bro mellem producenter og forbrugere:
“Our focus is to deliver you (b)right information at the (b)right time. Our goals are to protect the consumer interests and enable interaction between the industry and you directly, and we have prepared several initiatives from the get-go. For starters, we are bringing Consumer-2-Business initiative, a reverse of traditional B2B and B2C models. We all saw how the Internet changed the way we communicate and conduct business. Yet, in a lot of ways, our progressive industry got bogged down by ludacris conventional models. At BSN*, we want to change the running order and create a pipeline where you, our respected readers – will help the companies to create better products. No more marketing mumbo-jumbo.”
Kilde: Viking Reviews




